My final story board is for my Beauty advertisement shoot and is inspired by my research into the brand I was given, No7. The brand is all about a natural, effortless women and usually has one pop of colour which is the main product that is being sold in the advert. The ideals of the brand are to be accessible and affordable to the everyday woman, the makeup is used as a tool of empowerment for women to feel good about themselves. Some of the slogans on their adverts are "Now the world is at my finger tips" and "A brighter shade of me". For my story board I have chosen an effortless but still put together hair style with a strong and half smiling pose, using a flawless base and keep the look very natural and youthful looking as I want to advertise the foundation as the product. I want to use a grey background so that the main focus of the advert is my model.
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