I chose her as her eyes are very large and this aesthetic is something I want to incorporate into my editorial because I want her too look very dream like, doll-eyed and youthful.
For my Brand shoot the model I have chosen Ziedune. As I want to tone down the editorial dream world I would have created. I will be creating smiley and playful and empowering photos that are a lot more commercial looking as No7 is a very commercial brand. I think my chosen model will be perfect for this because she has a very commercial look to her face.
Ideas for shoot:
Relaxed, playful, smiley, natural skin and makeup in order to get the target audience of every day working empowered woman.








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